Faced with the challenge of balancing resource allocation without compromising quality, LIFX partnered with Cohort CG to optimize its growth strategy. Rapid expansion had created bottlenecks, stretching teams thin and impacting operational efficiency. Our collaboration focused on developing a resource allocation framework that could adapt to growth demands. By assessing team capacity, identifying skill gaps, and redistributing resources strategically, we enabled LIFX to operate at peak performance.
"Travis is an exceptional leader and strategist, with a keen understanding of the broader business landscape. He consistently demonstrated a unique ability to drive company-wide initiatives and execute ambitious plans, including the successful launch of several new products and the expansion of our market presence. "
Paul Russell
Chief Technology Officer
LIFX